![]() ![]() The difficulty depends on the size of your original game and the framework it was based on, since WeChat Mini Programs do have size limits You can leverage the power of the large, existing HTML5 ecosystem by easily converting HTML5 apps and games into WeChat Mini Games, no matter which game engine you used to develop them. They will be easier to support and upgrade as a result, although we still recommend testing across multiple devices and screen orientations to ensure a consistent user experience. They offer cross-platform compatibility right out of the box. Mini Programs only operate within the WeChat program ecosystem, meaning they will work on any device that has WeChat installed, and users remain the WeChat platform when they are running them. With more than 1 billion monthly users, there is no larger app ecosystem in the world outside of Facebook. While nothing is guaranteed, because they operate within China’s most popular social platform, your app has an increased likelihood of going viral because it can more easily be shared and pop up in front of more eyeballs.Incredibly large user base. As opposed to a post, ad, or other marketing message, a Mini Program is interactive and promises to allow the user to do something useful, increasing the likelihood a person will install and use it. Unlike nearly any comparable program in the Western world, you can safely assume that every Chinese user has a WeChat account and WeChat installed on their device(s). They don’t have to log in again if they leave, and your Mini Program or Game can access the user’s WeChat account profiles and friends lists, and use WeChat Pay for purchases. Users don’t have to download and install anything. WeChat Mini Programs are an easy way to get your brand into the space because they have: It is the most used mobile payment solution in China, where cash payments are becoming more scarce. Users maintain their social and professional contacts with it, sharing files and photos. It is the primary source of communication for a whole country, making it the number one app in China. WeChat boasts over one billion active users a month. In March 2019, Tencent opened its Mini Games platform to developers worldwide. WeChat (parent company Tencent) launched its Mini Programs and Mini Games platform in 2017. ![]()
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